NEW DEVELOPMENTS FROM SCANDINAVIA

We are well used to Scandi businesses being ahead of the rast of EU and even globally in key verticals of healthcare, IT development and so forth. But what about general management?

We interview Steffen Conradsen, CEO of the Calm Water start-up in Denmark, and ask him – since his reticent beginnings and company launch just a year ago – well – how has it been?

It’s a stupid question. I am sitting in the empty bar area of the Copenhagen Towers. I am struggling with my mask. The day before, I had my first COVID Test as I sauntered through CPH Airport. It took less time to queue and take the test than I would normally spend in line at my local supermarket.

These are not normal times. Steffen is silver haired, smiling, and saunters towards me, he is comfortable in his own skin, and we find a seat at the adjacent coffee bar. Steffen has seen crises all before from his time as VP at Ericsson Denmark. If anybody knows how to launch a Consulting firm offering crisis-management in troubled times it is he.

Clear Water Consulting was not born out of any mid life desire to launch a new business. It was a simple choice of expediency. The downsizing of Ericsson in Denmark, left Steffen with choices – one of which was – where is the work/life balance now, and how best to offer his consulting skills.

And at a time over the last six months of continual crisis for so many large and small companies, in a variety of vertical disciplines, this has already turned out to be the best moment, rather than the worst.

Steffen leans forward and sips his cafe latte. We have moved on from the preliminary pleasantries. What he says is; “these COVID times are not going anywhere any time soon. If companies want to stay relevant in this new world and very different environment, then there has to be a process, a strict methodology – to cope with what will be unexpected situations, quite apart from the need to define what is a go to market plan for the next 12 to 60 months.

Clear Water has a pre-defined process that he has set out graphically, as well as list the four of five key points that govern his thinking. The strategy is explained in English. It is similar to Danish thinking, and their approach to life, the being very methodical and clear, and with no deviation. Reading the corporate blurb, there is little by way of philosophic al and conceptual discussion – apart from on the last page, where Steffen talks about being relevant in society.

Steffen continues; “Sure, things have been tough, but Clear Water is already profitable, and demand is high”. We are meeting mid-afternoon, and Steffen has already had three meetings around the Copenhagen suburbs .

I am expecting to see him any time soon passing through London – but was if to prove a point – Denmark goes into lockdown the day after I return to the UK.

Steffen Conradsen can be contacted at; +45 2812 7445

 

How To Create The Better Hospital

We invite you to be part of this necessary discussion.

It is an acknowledged truth that the provision of healthcare, across all of our mature societies – has to change. There are too many issues, from provision of elderly services, to personalised ways of dealing with serious illness, and every issue in between – where conventional services are rapidly no longer fit for purpose. eHealth is all very well – but at some point, there is a need to deliver practical changes.

These changes will result in less hospital provision, and more community based healthcare, which will impact on costs, and also open new areas and market opportunities.

The question until now, has been ; “Well, practically speaking – what are we going to do about it – and are you ready for it”?

The upcoming HOSPITAL PLUS INNOVATION Conference, (www.hospitalplusinnovation.com) – is your Forum to meet with other practical vendors of answers, and purveyors of new services, and thought-leaders – to help define what are these new services that will carry healthcare provision forward . Taking place in Denmark, one of the leading areas of advanced healthcare provision, on the 10th/11th October, the Conference covers everything from new twists on current services, i.e., EHR, Theatre Management, Community Services – through to cutting edge Genomics, Personalised medicine.

HOSPITAL PLUS INNOVATION is a unique scenario that brings together for the first time, conventional hospital demands but with new and advanced ways of dealing with these.

This is an essential venue for you to be a part, if you are serious about your company role in this future. The List of Sponsors is already extensive and comprehensive, from all areas of public and corporate healthcare.

This Conference will help you shape your own roadmap, where you can learn from others who have complementary experience.

You have two choices; please register online at: http://hospitalplusinnovation.com. Or call Mr Bogi Eliason, Conference Thought Leader, on +45 3311 7176 or +45 60 82 62 26, to discuss a deeper involvement.